Photo: Korea Tourism Organization

2026 HUG RUN

2026 HUG RUN 허그런 · Name and venue are machine-translated by Papago. Fees are in the original Korean.

D-33

This festival is held inside Seoul's live area ‘World Cup Park’. Live population will appear once it starts.

Mapo-gu visitors (forecast)(est.)

Quiet

6% fewer than usual this time last year

Whole-Mapo-gu stats, not the festival grounds

How we forecast this

· Same weekdays last year (12-06): average daily non-resident & foreign visitors to Mapo-gu 488K people
· Usual (same weekdays in the 4 weeks before) daily average 516K people → 0.94×
· Measured for the whole district, so small festivals may show little change.

Quiet
~+5%

Plenty
~+20%

Moderate
~+50%

Crowded
~+100%

Very crowded
+100%+

Source: KTO DataLab (mobile visitors, daily by district)

Quiet is set by visitor growth versus usual.